Prairie Organic Spirits, a certified organic spirits company, is debuting its new packaging on store shelves starting this month. The revamped bottle represents the brand’s commitment to making organic spirits.
This craftsmanship is represented by the bottle’s new custom hammered design and wooden cork cap. The label on each of the three varieties uses a combination of familiar and new colors, including earth tones and design elements representative of Prairie’s organic sourcing and farm-crafted commitment, as well as a common blue denim Prairie logo banner to unify the family line up.
“For the past decade, we’ve developed strong relationships with local family farmers who work meticulously to meet high certified-organic standards. We wanted the spirit of this work ethic and our farm-crafted commitment represented in the new custom hammered bottle design,” said Scott Meek, Vice President of Marketing for Prairie Organic Spirits. “We’re also proud of the way our new bottle showcases Prairie Organic’s award-winning quality, and are confident this new look will help strengthen our presence in key retail environments.”
Prairie Organic’s vodka and cucumber vodka expressions now feature longer bottlenecks for an easier pour. Prairie Organic gin, one of the fastest-growing national brands in the gin category, also gets its own custom bottle. All three new bottles are available in 50ml, 375ml, 750 ml, 1L and 1.75L formats and will be rolling out at on- and off-premise accounts, and has in-store materials available starting this spring.