Fratelli Branca announced it will launch its own import company in the United States in…
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The G4 Tequila Report 2018
According to the Distilled Spirits Council, Americans cannot get enough of Mexico’s native spirit. Since…
6 Bars That Know How To Kill It During Negroni Week
In Portland, Oregon Caffè Umbria is a full-bar coffee roaster with two locations on Madison Street and NW 12th Avenue. Retail District Manager, Danica Copus says with Negroni week just around the corner, they have prepped their cocktail menu for their carefully curated Negroni Elixir, which sells for $12. Made with Grappa Nardini, Calisaya, Caffè Coretto Coffee Liqueur, and lemon zest garnish, this one is a good one for any bar’s menu.
Bonfort’s Tequila Category Report 2018
While Mexicans do not confuse Cinco de Mayo with Mexican Independence Day (Sept. 16th), they do trail behind Americans in alcohol consumption every May 5th. Americans may be unclear why they’re celebrating Cinco de Mayo but they’re doing it with more conviction than the holiday’s country of origin. Quick history lesson: Cinco de Mayo commemorates the 1862 battle of Puebla, in which a staggeringly outnumbered cluster of Mexican soldiers, won victory…
The Matter of Mezcal
According to research firm, Technavio, the increasing disposable incomes and the lifestyle changes of consumers have considerably increased the demand for mezcal. Premium spirits such as mezcal, tequila, gin, Scotch whiskey, and Irish whiskey have become a status symbol, especially among youth. Lead analyst at Technavio, Manjunath Jagannathan states, “The increasing number of mezcalerias and the rising number of export brands continue to fuel the mezcal growth revolution in bars, pubs…