Ménage à Trois Goes Bourbon Barrel For Cab Sauvignon

Ménage à Trois — the wine brand widely credited with creating the popular $10 California Red Blend category — breaks the confines of Cabernet with limited release Bourbon Barrel Cabernet Sauvignon ($15 SRP). A recipe for success, Ménage à Trois Bourbon Barrel Cabernet Sauvignon is shaking up the rapidly growing $95 million spirit barrel-aged wine category. The category is currently rising to the top with a 110 percent growth rate, beating out Rosé Blends, Sparkling Rosé and Sparkling Prosecco.

Breaking into bourbon-barrel aged wine was a clear choice for Ménage à Trois. Fresh off the brand’s success with Decadence Cabernet Sauvignon, Luscious Pinot Noir and Lavish Merlot, the provocative wine brand was thirsty to up the ante with a modern twist on an established classic. The bold new release blends the brands’ legacy of ingenuity with its command of Cabernet to create Ménage à Trois’ next winning wine.

“Ménage à Trois Decadence has reigned as Cabernet King, crowned as No. 1 New Wine Item in 20172,” said Mark Dunlea, senior marketing director for Ménage à Trois wines. “We have heard calls for a Bourbon Barrel offering from Ménage à Trois fans first-hand, and we’re pleased to announce this new addition to the Cabernet throne.”

Ménage à Trois Bourbon Barrel takes Cabernet Sauvignon to unexpected heights that pay homage to its barrel origin. This limited release wine is inspired by the very best of California winemaking and traditional Kentucky craft distilling. Each sip unpacks the flavors and textures that three months of bourbon-barrel aging imbues. Subtle notes of vanilla, brown sugar and spices meld with the full-bodied flavors of the wine for a truly indulgent experience. Aromas of berry cobbler lead to jammy blueberry and blackberry flavors cloaked in caramel and satisfying spice on the palate. Beautifully structured with a rich mouthfeel and lingering finish, this Ménage à Trois Bourbon Barrel wine captures the full potential of Cabernet Sauvignon.

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