Bonfort’s Wine and Spirits Journal is the original business-to-business publication for the alcohol industry. Founded in 1871 and closed with Prohibition in 1920, Bonfort’s is reborn in 2018 as a modern digital media platform that creates and distributes premium digital content daily to the inboxes of the top beer, wine and spirits buyers nationally. Each day we publish the newest product releases, tell brand stories and engage with the entire 3-tier industry through our multidimensional digital media network for fast, immediate and impactful messaging that get’s noticed.

Sorbetto & Bubbles

Print Recipe
Sorbetto & Bubbles
Don Julio Tequila, St Germain,
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Smoother, Purer Spirits in 20 Minutes

“Good enough” is rarely good enough anymore. The distilled spirits market is changing, driven by consumers with increasingly sophisticated tastes. Any product that doesn’t measure up, gathers dust on the shelf.

With demand for smoother, richer products rising, Persedo, a new Houston-based spirits technology company, today unveiled an intriguing answer: Read the rest

Time For A New Ritual

Sometimes a cocktail is more about the moment than the buzz. Just because you’re dieting, driving, downshifting, making a baby or training for a marathon shouldn’t mean you have to be satisfied with just club soda. Consumers now have a new way to mark a moment with the launch of Read the rest

12 Recipes For The Perfect Halloween Cocktail Menu

One of the year’s top sales seasons is Halloween, where sudden cover charges are acceptable and the cocktails get interesting, and pricey. We love these eight no-nonsense concoctions because they celebrate the holiday without compromising your stellar cocktail standards. 

Fallen Apple

Created by Tim Herlihy, Tullamore D.E.W. Ambassador 


  • 2
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4 Cocktails To Upsell National Vodka Day

It’s almost National Vodka Day (October 4th) and that means upselling customers with cocktails that provide a celebratory feel, and sense of occasion. Mark your chalkboards, adjust your cocktail list and add on a little extra effort to increase sales, and margins.

Lady Liberty

  • 1.5oz Guillotine Vodka Originale
  • .5oz Aperol
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Champagne Harvest Begins!

The Champagne region of France has announced the start dates for the 2019 harvest, with villages commencing harvest gradually beginning this week and into next week. The start dates vary by each village and grape varietal, ensuring that every plot is picked at the optimal ripeness. Every year, all the Read the rest

Wine Industry Looks To Millennials For Growth

Wine Access, a leading online direct-to-consumer wine retailer, announced today the findings of a recent internal study of sales data that shows Generation X holds greater immediate purchasing potential than Millennials, despite greater industry focus on wooing the younger generation. The data, which spans 2017 to 2019, supports recent Read the rest

Beaulieu Vineyard Celebrates 80th Anniversary of Georges de Latour

Beaulieu Vineyard has celebrated numerous milestones since founder, Georges de Latour and his wife Fernande, landed in Rutherford in 1900. This week, Beaulieu Vineyard will mark another significant milestone with the official celebration of the winery’s 80th anniversary of its first bottling of the notable Georges de Latour Private Read the rest

Now Is The Time For Fall Focused Cocktails

Fall brings a lot of firsts for people; the first time seeing nature’s new colors, the first time feeling the fall temperatures – even though spring is similar, there is something different about the feeling of fall – and most importantly the new flavor profile that comes with it. Temperatures Read the rest